Field note · September 2026

The Need Is Public Before the Buyer Says a Word

A company almost never announces that it needs help. It announces something else. A warning letter posts to the FDA’s website. A funding round shows up in a filing. A launch date appears in a press release. None of these say “we are buying,” but every one of them means it.

Each of those events comes with a clock. The warning letter asks for a written response within fifteen business days. The funding round comes with a hiring plan the board expects to see executed. The launch date needs creative that has to exist before it. The need is dated, and the clock started the day the news went public.

The window to be useful is short. By the time the buyer starts searching, the easy decision has usually been made.

Most specialists find these companies late. They wait for referrals, or run outreach to lists that were built months ago for no particular reason. By the time they reach the company, someone else is already in the room, usually whoever showed up first.

Our work is to watch those public signals and make the introduction in the same week. Not a spreadsheet of leads. One specialist, chosen for this exact problem, in the conversation while it still matters.

Mohamed Salah Tammar and Mohamed Oueslati run IntroSides, routing introductions between companies and the specialists they need, across FDA remediation, recruiting, commercial production, and short-term rental turnovers.